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Capital Campaign

In 1890, our founder, Elizabeth Hollenbeck, filed a deed of trust to establish a comfortable and secure lifetime haven for California’s older adults. Through her vision, leadership and dedication, Hollenbeck Palms gained a national reputation for excellence, becoming the first licensed retirement home in California. Over the years, Hollenbeck has expanded, rebuilt and renovated to meet the changing needs of its resident, while staying true to its mission of providing comfort and care with love, respect and dignity.

Today, Hollenbeck stands ready to address the needs of the most frail among a vulnerable population group – those needing around the clock skilled nursing care as well as our residents living with Alzheimer’s and dementia. Committed to providing the utmost in care and respect to its residents, Hollenbeck Palms launched a $13 million campaign to dramatically improve the quality of life of those who need care in our current Skilled Nursing Facility and create a Memory Enhancement Center for our patients living with Alzheimer’s and severe dementia.

Replacing and upgrading our existing Skilled Nursing Facility to a state-of-the-art center will allow us to provide our patients a more comfortable and updated setting, while ensuring them the highest quality of care. A new Memory Enhancement Center will provide the crucial facilities and environment for our specially-trained staff to care for patients living with Alzheimer’s and dementia. Both structures will ensure Hollenbeck Palms’ ability to meet the challenges facing older adults today and the generations to come.

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