Celebrating more than 130 years of compassionate care

About HollenBeck Palms

Who We Are

Serving the Greater Los Angeles area for more than 130 years, Hollenbeck Palms offers an ideal environment for you to lead a purposeful life as part of a vibrant community. Our residents can age in place in elegant apartments and, if needed, take advantage of our Assisted Living, Memory Enhancement Center or our Health Care Center services, all within a secure, gated eight and a half acre garden campus.

As a nonprofit community, our only priorities are our residents and their wellbeing, not shareholders or investors. We are governed by and report to a Board of Trustees, who serve on a volunteer basis and have no financial interest and ties to Hollenbeck’s operating expenses or projected revenues.

Schedule a tour and complimentary lunch to see all that Hollenbeck Palms offers.

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A group of people exercising

Our Mission

To enrich the quality of life for our residents by providing comfortable, enjoyable and secure retirement living with great compassion, honesty, dignity and genuine love.

Eisabeth Hollenbeck, Founder women embroidering

Our History

John Edward Hollenbeck, an entrepreneurial young adventurer, left the United States in 1846 at age twenty with $1.50 in his pocket to make his fortune. After a number of adventures, he found himself in Nicaragua, and there he met the equally gutsy Elizabeth Hatsfeldt. The two married and ran a hotel and trading post. They eventually returned to the United States, settling in Los Angeles in 1876. John Edward became a wealthy financier, property developer, and philanthropist in the then prosperous Boyle Heights and downtown Los Angeles area.

Five years after her husband’s death in 1890, Elizabeth made the compassionate decision to convert the family estate into Hollenbeck Home, a community for older adults. Later in 1926, this became the first ever-licensed nursing home in California.

The Southern California Mission style of architecture, with its beautiful arched colonnade walkways and distinctive red tiled roofs, was used to create the new buildings on the footprint of their former estate. The only original building from that time is the Chapel, which was consecrated in 1908.

Today, Elizabeth Hollenbeck’s legacy continues in the care and compassion of our dedicated and attentive staff and leadership.

Hollenbeck Palms

Leadership Team

As a 501(c)(3) nonprofit organization, Hollenbeck Palms has a long tradition of sound leadership and management. Meet our Leadership Team below, and know that you are always welcome to review our Annual Financial Reports.

Morris Shockley

President and CEO

“I enjoy the family atmosphere that we have here between our residents and staff. I have worked at Hollenbeck Palms for 35 years and love coming to work every day and seeing all the people who live and work in our community.”

Ivania Ramirez

RN, Director of Nursing

“A pessimist sees the difficulty in every opportunity. However, I am an optimist, an optimist sees the opportunity in every difficulty. This professional philosophy and its associated principles have guided my work over the last 30 years at Hollenbeck Palms.”

Diana Medina


“Hollenbeck is so very special and has stood the test of time. I am lucky and proud to be part of this campus and amongst the most warm, caring staff and residents. For me, this is a driving force to move forward, to keep the legacy of this place alive, and move in the right direction.”

Johnny Young


“I have been at Hollenbeck Palms since February 1987. We are here to serve our residents and to provide a community that is financially stable and sound.”

Zhana Dubin

Director of Sales and Marketing

“I’ve been in the senior industry for over 25 years, and have seen many communities. I can say there is nothing like Hollenbeck Palms. The dedicated staff, beautiful surroundings, and the amazing residents are what make Hollenbeck truly unique. I am proud to be part of the team.”

Sally Sanders

Director of Development

“I’ve been a member of the Hollenbeck family since spring of 2013. Indeed, we are a large family and treat each other as such. I enjoy helping our residents, their families, and donors learn about the different projects they can support on our campus, and how they play a big role in keeping Hollenbeck Palms the very special place it is.”

Veronica Cerda

Program Manager

“The opening of our Memory Enhancement Center is another milestone for Hollenbeck Palms. I am honored to be a part of the team in our dynamic community.”

Board of Trustees

Linda Chiavaroli

Hollenbeck Palms

Edward Garlock, Esq.

Retired, Attorney at Law

Carol Johnston, Esq.

Katten Muchin Rosenman LLP

Katherine Kirchhoff

Cain Brothers

William Kumagai

Rikio Group LLC

Kevin Onishi


David V. Adams

Trustee Emeritus

The Hollenbeck staff

Our Staff

Continuity of management and staff is of prime importance at Hollenbeck Palms. Our dedicated staff, many of whom have been at Hollenbeck Palms for more than 20 years, are here to care, assist, and inspire. Their thoughtful stewardship means our residents can pursue their hobbies and interests with peace of mind.

Benefits of a CCRC

What is a CCRC? A Continuing Care Retirement Community—known as “CCRC” for short—is a place where residents have access to multiple levels of care on one campus. Often referred to as a continuum of care, this benefit means you have the comfort of staying in familiar surroundings, even if your healthcare needs change in the future. Enjoy a rewarding lifestyle along with the peace of mind that you have found your home at Hollenbeck Palms.

Several Levels of Care

As a CCRC, Hollenbeck Palms offers residential senior living, assisted living, 24-hour skilled nursing, and memory care all on one campus.

Residential Living

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Assisted Living

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Skilled Nursing

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Memory Care

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Meeting Stringent Requirements

Qualifying as a CCRC with the State of California is challenging. It requires superior financial stability and a detailed continuing care contract approved by the State of California. We are proud to be one of just a handful of retirement communities in Los Angeles that offers this distinctive level of service.

Contact us to learn more about the benefits of joining a CCRC.


Do you think differently? Do you relentlessly search for information about your passions? Do you enjoy learning and discovering ways to do things better? Do you view “no” as an opportunity?

If this sounds like you, we want to hear from you! Become a part of a place that encourages and enables people to be their best. Explore opportunities with us below. We’ve been waiting for you.

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Our Benefits

At Hollenbeck Palms, we offer a benefit package that meets the unique needs of our diverse team of employees, from a medical plan, all the way to a 401(k) plan that allows our employees to work and plan for the retirement they dream of.

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Licensed Vocational NurseView DetailsApply Now
Certified Nursing AssistantView DetailsApply Now